We have a team of extraordinary people, united by our fascination for understanding human behaviour and building successful businesses and brands.
In the early stages of my career I discovered that only evidence-based strategies would hold ground and create value for a business and its customers. Ever since, I help drive businesses forward by consulting on the sweet spot between insights, strategy and innovation. I love untangling complex business structures, as I believe streamlined processes, engaged people and clever technology are prerequisites for a compelling customer experience.
As a European, Australia offers me the ultimate balance between work and my passion for the outdoors. When not in the office, you'll probably find me riding a wave or running a bush or beach trail.
I graduated from UWA with a Bachelor of Commerce (Accounting and Marketing) and started my professional journey with Metrix. Throughout my degree my favourite experience was the Marketing Research unit. It combined my appreciation for data analysis, consulting and marketing practices into one, which is what I decided I wanted to pursue with my life. At Metrix no two days are the same and I'm able to constantly learn new skills and abilities to assist in projects.
I'm always baking treats and cooking in my spare time or finding new dessert shops to try out.
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